All that glitters for dad
Go for the gold this Father’s Day with a unique and affordable gift from Midnight City, London’s premier jewellery line for men.
Jewellery for men has made a major comeback over the past few years, as more and more fashion-aware men around the world realize there’s nothing like a bit of discreet hardware around the neck or wrist to make a definitive statement about their individual style. A great layered chain or pendant necklace can elevate any outfit with understated sophistication, whether you’re going summer-casual by the pool or dressed to the nines for a night on the town.
But the best bling comes at a price, and hunting down a unique piece that feels just right for you can often result in a lesson in futility — or a serious hit to the wallet. That is, until Midnight City launched in 2018. The high-quality jewellery line was founded on the premise that there had to be a better way.
“The issue we found is that generally, all jewellery that’s affordable falls apart, turns your skin green, or simply looks cheap,” the founders say. “Everything that doesn’t cost an arm and a leg will probably fade or break after a short while.”
The brand set out to fix the problem by cutting out the intermediaries — namely the distributors, retailers, and resellers — and selling directly to their customers through their website. While the cost to produce Midnight City’s premium pieces is about the same as other fine jewellery makers, the actual markup is as much as 70% less than traditional retail.
“We don’t make cheap jewellery that happens to be of decent quality,” the brand says. “We make legitimately great quality pieces that are truly affordable. This is achieved through our smart design process, supply chain, and direct-to-consumer model.”
The perfect statement gift for Father’s Day
Looking for something truly special for one of the dads in your life this year? As the brand notes, “Over 50,000 happy customers recommend our jewellery.” And many of them are fathers.
Midnight City offers a deep range of designs that channel creativity, self-expression, self-confidence, and adventure — while appealing to a broad range of tastes. Designed in London and produced by well-paid, highly skilled international jewellers using only sustainable materials, the line is full of pieces that feel both timelessly authentic and modern — like the city of London itself.
“Our brand is inspired by the idea that the city comes alive at night,” the founders say. “Our jewellery is more than just another accessory. It’s a fundamental extension of you and a small visual companion along the way to the very best version of yourself, however you choose to define it.”
Powerful and personal designs
Bestsellers include the St George Pendant Necklace, made from the highest quality 316L stainless steel with 18k gold plating, available with Midnight City’s signature Curb or Rope chains. The hugely popular Medusa Pendant Necklace features a raised image of the fearsome mythological figure with a Greca pattern carved around the border. There are also tridents, lions, eagles, centurions, King Tuts, palm trees, and gods from Athena to Zeus. And it’s always easy to find the perfect fit with their size guide.
New releases like the subtle Compass Necklace, inspired by the navigational instrument, feature raised and embossed details in PVD vacuum-plated 18k gold, with a reinforced lobster clasp. The stainless steel World Necklace extends the adventure theme with an engraved globe pendant. And necklaces like Wind, Fire, and Time celebrate the eternal and elemental.
On a man’s wrist, the chic, minimal silhouette of the Brushed Enamel Cuff makes the perfect complement to any sartorial ensemble — and looks great layered with additional bracelets or paired with a chain. And the classically handsome Cuban and Figaro bracelets offer an instant wardrobe upgrade.
Ready to drop something shiny from Midnight City in your cart? For a truly seamless shopping experience, be sure to check out with Amazon Pay. Because Amazon Pay uses the same payment information that’s already stored in your existing Amazon account, you can skip right past the shipping and billing forms wherever you shop online.